Smartwool

Created in 1994 by a group of intrepid adventurers, Smartwool socks are made with merino wool—a material that is both ultra-performant and pleasant to wear.
 
Smartwool merino socks are offered in distinctive styles for men and women, with tailored specificities according to intended use. Running, skying, hiking, lounging or simply looking good: there is a Smartwool sock out there for every taste.
 
Smartwool socks were built on solid foundations, guided by strong beliefs. Open mindedness, mobilization, action, inclusion and zest for life dictate all the leader’s decisions. And of course, product development and sourcing are made coherently—with our planet’s health in mind. Nothing—and no one is taken for granted.

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